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G-DRAGON’s ZO&FRIENDS Korea Buying Guide 2026 | 143 Items in Korea

August 21, 2026

🔥 G-DRAGON’s ZOA Merch: 143 Items in Korea

📌 TL;DR
ZO&FRIENDS is G-DRAGON’s own character IP: created with LINE FRIENDS (IPX). ZOA is modelled on his cat, Princess Zoa, and A&NE draws on the daisy — his signature motif.
The site ships here, but the range is trimmed: switch the store to and ZO&FRIENDS drops to 114 items; the Korean store has 143. That’s 29 items — about 20% — Korea-only
Direct shipping is express: international orders go out by DHL from South Korea, charged per order by destination and weight — punishing for plushies, pyjamas and umbrellas.

If a grey-and-white cloud cat moving in slow motion has been filling your feed lately, that’s ZOA — the lead character of ZO&FRIENDS, the character IP G-DRAGON created with LINE FRIENDS (IPX). The project spent close to two years in development before its July 2025 launch, and the connection is personal: ZOA is modelled on G-DRAGON’s own cat, Princess Zoa, while A&NE draws on the daisy he has used as a signature for years. AKI, ZAKI and the rest round out a soft, fairy-tale world.

The official store, LINE FRIENDS SQUARE, does deliver to UK, But there’s still a gap — and international orders go out by DHL express, charged by weight.

Below we compare the two ways of buying, pick 5 items and walk through ordering with Buy for You.

Contents
Buy for You: what actually differs
5 ZO&FRIENDS picks
What is ZO&FRIENDS, and how does G-DRAGON fit in?
FAQ
How to buy: the Buy for You walkthrough

Buy for You: what actually differs

Second, international orders go by DHL express. The store states that all international orders ship via DHL from South Korea, with shipping calculated per order by destination and product weight — there’s no published rate card, so you only see the figure at checkout. Express rates run higher than standard forwarding, and the most popular ZO&FRIENDS items are exactly the wrong shape for it: plushies, pyjama sets and umbrellas are light but bulky.

There’s also a small price difference worth knowing. The Lucky Shop pyjama set Not dramatic on one item, but it compounds across a basket.

Buy for You — Korean storefront prices, weight-based shipping

The alternative is to have us order as a Korean-storefront customer on your behalf:

  • All 143 items are open to you
  • You pay the Korean listed price, in won
  • Shipping is by weight and parcels consolidate

Shipping is charged per pound with part-pounds rounded up, and bulky items like plushies and pyjama sets may be charged on volumetric weight. The system shows the exact figure before you pay. Current rates are always on the pricing page.

5 ZO&FRIENDS picks

1. ZOA Signature Medium Plush (not on the MY storefront)

The face of the whole line, and the three-dimensional version of G-DRAGON’s cat. The Signature Edition is the everyday version, and the medium size sits well on a sofa, a bed or a desk — it’s the one that ends up in most photos. only Korea has it.

Korean store: ₩68,000 (about GBP36) |

2. Signature folding umbrella (not on the MY storefront)

The practical pick from the Signature Edition. The official line about the series is that it “adds a small, precious point to an ordinary day”, which suits a compact umbrella — with our afternoon downpours you’ll keep one in your bag anyway, so making it a character you like costs very little extra.

Korean store: ₩38,000 (about GBP20) |

3. ZOA Signature figurine pen, blue (not on the MY storefront)

The lowest entry point here at ₩8,800 (about RM26). A three-dimensional ZOA sits on the cap, so it doubles as a small desk ornament. Cheap and light — shipping this on its own makes no sense, but tucked into a consolidated parcel it barely moves the weight, which makes it ideal for topping up an order or as a small gift.

Korean store: ₩8,800 (about GBP4.73) |

4. ZOA LUCKY SHOP mint pyjama set (available here, but 4% more)

From the official LUCKY SHOP project line, built around the idea of “a little luck close to you”. The mint pyjama set is its standout piece. That 4% is modest on its own; where it matters is if you’re ordering it alongside Korea-only items anyway, in which case buying everything at the Korean price makes more sense.

This one has size options, so state the size when you submit the request and check the measurements on the product page first.

Korean store: ₩108,000 (about GBP57) |

5. ZO&FRIENDS Bluetooth microphone (also available here)

Good for singing, streaming or gifting. The reason to put it in a Buy for You order is to send it together with the Korea-only items above and share one shipment’s cost.

⚠️ Before buying electronics: standalone batteries and power banks are prohibited from all warehouses. Good news: products that contain batteries are allowed provided they don’t exceed 100 WH — it’s loose batteries that are the problem, not the device. See the prohibited items page for the full rules.

Korean store: ₩52,800 (about GBP28) |

Note: prices, styles, availability and stock change without notice — the LINE FRIENDS SQUARE site is the source of truth. Images are copyright IPX (LINE FRIENDS). MYR figures converted at 1,000 KRW ≈ RM2.90 (August 2026) and are indicative only.

What is ZO&FRIENDS, and how does G-DRAGON fit in?

ZO&FRIENDS (조앤프렌즈) is a character IP co-created by IPX — LINE FRIENDS’ parent company — and G-DRAGON, announced in July 2025 after close to two years of development. He was involved at every stage, which is why the characters map so directly onto him:

  • ZOA (조아) — the lead, a cloud cat that moves in slow motion, modelled on G-DRAGON’s own cat, Princess Zoa
  • A&NE (앤) — drawn from the daisy, the motif he has used for years
  • AKI and ZAKI — rounding out the world alongside ZOA and A&NE

The whole IP leans soft and fairy-tale, described officially as reflecting G-DRAGON’s emotional depth and creativity. That’s much of why the merch moves so fast — you’re not just buying a cute plush, but a character with a direct line to him.

The product range is broad: plushies, stationery, umbrellas, apparel, homeware and electronics, plus recurring project lines such as the LUCKY SHOP mentioned above. Those project items usually run in limited quantities for a limited window and rarely reach international storefronts — the main reason part of the range stays Korea-only.

Q1: The site ships here — why would I use Buy for You?

A: Two reasons. First, you can’t buy the same things — the Korean storefront has 143 ZO&FRIENDS items, so about 20% of the range never appears for you. Second, international orders go by DHL express, charged by destination and weight, which is expensive for bulky items like plushies and pyjama sets.

Q2: How do I tell whether an item is Korea-only?

A: Compare the two region settings. If a product page loads with the region set to 대한민국 (Korea) but 404s or can’t be found with it set to UK, it’s Korea-only. Project lines like LUCKY SHOP and limited-run items are the most likely to fall into this group.

Q3: I don’t read Korean — can I still order?

A: Yes. Find the item on the site, copy the page URL, and send it to us with the colour, size and quantity — no Korean needed. If the options are only in Korean, screenshot them or tell us “the third option from the top” and we’ll order to your instruction.

Q4: What will it cost in total?

A: Total = the item price in won + Korean domestic shipping + the Buy for You service fee + forwarding from Korea to UK.

Q5: How many items make it worthwhile?

A: Shipping is by weight, so buying several items and consolidating brings the per-item cost down sharply. A single low-value item isn’t worth it — that ₩8,800 figurine pen would carry a disproportionate share of the shipping on its own. The sweet spot is a few Korea-only pieces in one order, with the smaller things tucked in alongside.

How to buy: the Buy for You walkthrough

To get Korea-only items at the Korean listed price, the most direct route is Buy for You — we place the order for you. Here’s how it works:

✅ Using Buy for You

Step 1: Switch to the Korean storefront and copy the link

  • Go to LINE FRIENDS SQUARE and set the region at the top to 대한민국 (Korea) — that’s how you see all 143 items
  • Find what you want and copy the product page URL
  • 💡 The site is in Korean; browser translation is fine for browsing, but send us the original URL, not a translated one
  • 💡 Note the colour and size. If the options are Korean-only, screenshot them or say “the second from the top”

Step 2: Submit the request

  • Go to the Buy for You page and enter the link, colour, size, quantity and any notes (e.g. “pink if sold out”)
  • 📌 One website per order, up to 10 items
  • You’ll then see an estimated item cost and service fee

Step 3: Confirm and pay

  • Check the details and the fee, then pay
  • Buy&Ship places the order on the Korean storefront using what you’ve given us
  • 📌 You never deal with the Korean site, a Korean address, or a local payment method

Step 4: Arrival and check-in

  • We track the order once it ships
  • You’re notified when it reaches and is checked in at the Buy&Ship Korea warehouse

Step 5: Consolidate, pay shipping and receive

  • At the sorting centre, ship it on its own or consolidate it with other parcels to save on shipping
  • The system calculates total weight and the fee; confirm and pay
  • Choose Delivered Duty Unpaid (you settle customs charges with the courier) or Delivered Duty Paid (we cover duty and tax on accurately declared items)
  • Track it in the Buy&Ship app or on the website

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